First batch in production · Shipping mid Q2 2026
The world is loud.
Norma restores silence.
A stainless steel disc. Scan it.
Your distracting apps disappear.
Meet the object that restores silence.
70mm
7mm
NFC
270g
Stainless steel
No subscription
iPhone only
Free worldwide shipping on 2+ Units
A physical gesture.
Selected apps paused.
Notifications silenced.
Because it's not about discipline.
It’s about environment.
Your phone is engineered for engagement.
Infinite scroll
Infinite scroll
Push notifications
7
Variable rewards
3–4 hours
of daily screen time on average
100–150
unlocks per day on average
Stainless steel
Engraved
The Base
Not required.
But intentional.
A subtle magnetic stand designed
to hold the Unit Disc.
What does Norma actually do?
Norma blocks the apps you selects and their notifications. When you tap your iPhone on the Unit Disc, the apps you chose become inaccessible and their notifications stop. Tap again to restore access.
Does it work on Android?
No. Norma currently works with iPhone only.
Does it require a subscription?
No. There is no subscription, no recurring fee, and no hidden cost.
How does it connect to my phone?
Norma uses NFC technology. To activate it, place the top of your iPhone, near the camera area, against the disc.
Can I customize which apps are blocked?
During setup, you choose which apps Norma will control. You can modify this at any time by switching between different Focus modes directly from the homepage of the app.
What happens if I lose the disc?
Norma includes a limited number of emergency unblocks. If you don’t have the disc with you, or if it’s temporarily unavailable, you can restore access through the app. Each device includes 5 emergency unblocks.